Approach

A design approach rooted in wonder-driven curiosity and a problem-solving mindset.

Through strategic thinking and a dynamic methodology, the work aspires to create solutions that are imaginative, purposeful, and thoughtfully crafted.

Process

The process is guided by conceptual depth and a sensitivity to atmosphere.

With attention to sensorial presence and a form-forward approach, the work seeks to create experiences that resonate on both an intellectual and emotional level.

‘Memorable’ is not an afterthought
— it is where the work begins

Design Philosophy

We believe memory and remembrance to be a multifaceted way to make things that last. Either by creating a sensorial impression, considering emotional presence or through choices which ages with dignity.

Approach

A design approach rooted in wonder-driven curiosity and a problem-solving mindset.

Through strategic thinking and a dynamic methodology, the work aspires to create solutions that are imaginative, purposeful, and thoughtfully crafted.

Process

The process is guided by conceptual depth and a sensitivity to atmosphere.

With attention to sensorial presence and a form-forward approach, the work seeks to create experiences that resonate on both an intellectual and emotional level.

Essence

Bold impressions or daily objects

Pursuing the ‘memorable’
— sensorially, emotionally or sustainably

Memorable means leaving an impression. Sometimes subtle, sometimes bold — whether through form, texture, or atmosphere — the design has a presence. It may whisper or it may declare, but it never disappears into anonymity.

Every decision, from material to form to presence, is guided by the ambition to make design that is lived with, remembered, and valued over time.

Emotional

‘Memorable’ as something to hold onto
— not just to look at

On an emotional level, memorable objects carry stories about people. It is not about making a statement for the sake of attention.They are not fleeting or fashionable, but long-lived — becoming part of daily life, gathering memories, and with time, earning a presence that makes them cherished, even inherited.

These are things that don’t demand the spotlight, but instead accompany us, shaping the atmosphere of our homes and becoming companions we live with and grow alongside. Over time, they gather meaning, carrying with them the traces of our lives.

With ambition to make things which quietly ‘carry the stories’ of daily life

Sustainablility

‘Memorable’ is about presence
— something to live with and grow alongside

The value of an object lies in how it is lived with — touched, used, repaired, and passed down. Believing memorable means designing pieces that are part of our stories, objects that invite connection and care, that stay present in our lives rather than fading away.

They are not only seen, but felt and remembered. Worth holding onto, not only to admire at a distance.

‘Lasting’ does not mean unaffected by time, rather embracing the opposite