about / the founder

Meet the
founder Elin Tapper

With a wonder-driven mind, she rapidly generates ideas, thoroughly processes information and enthusiastically explores possibilities. Always with an ambition to reach something ‘memorable’.

Elin Tapper
MA / Industrial design

Her passion for creative solutions and its ability to affect people positively, influences all of her work. Strongly believing a designers’ way of thinking can be applied to a wide range of challenges and areas to unlock hidden potential.

With an academic degree in industrial design and an artistic background, as well as a deep interest in narration, Elin moves seamlessly along several areas which intersects or overlap with the field of design. Something which makes her possibility-minded and curious, yet concept strong and strategic.

‘Design is like a jigsaw puzzle. At times you just need to rearrange all the parts to solve it. Occasionally, you have to replace a missing piece to complete the image. And sometimes, you have to invent the whole thing all together.’

Before graduating from Lund University with a masters’ degree, she studied and exercised several different techniques within fine arts. Over the years she also, among others, added advanced sketching, glass creations, art history, literature and psychology to her curriculum.

‘Memorable’ is not an afterthought
— it is where the work begins